FMCG stands for Fast moving consumer goods. The low-ticket priced products with less durability. Mostly include the dairy products like milk, cheese, ice cream, beverages like juices and soft drinks and other food ingredients and items like cereals, pulses, cookies etc contribute a large percentage in FMCG products hence, this makes a great opportunity for packaging companies in India to capture the FMCG market. In current market scenario, Global Parachem has clients like Mother Dairy, which covers a huge market share in the dairy product industry.
Dairy products Packaging
Packaging for dairy products is for the protection of materials of all forms to prevent leakage and damage to the dairy products contained within the pack from outside influences in order to ensure safe storage and delivery of the product to the end user in good condition at the lowest possible price.
Dairy product companies like Amul and Mother Dairy try their best to use the best flexible packaging that helps them to reduce the overall product costs and maximize their profits on such small ticket items.
The objective of quality dairy product packaging is “the enclosing of milk made or dairy products say a solid, liquid or fluid products, packed in a pouch, bag, box, cup, bottle, or other containers to accomplish containment, protection or preservation, and communication” We call any container as a package if it carries out one or more of these tasks.
Purpose of packaging for Dairy Products in the FMCG industry
Since dairy products have a variable shelf life, their packaging aims to keep the products as fresh as possible without compromising with quality. The products having lactose make it essential to have a packing that can keep the contents in equilibrium without any reaction.
A major purpose of packaging for dairy products includes:
- Containing the product
The idea is to let the product reach the end consumer completely packed so that the operations of storage or handling do not affect the inside contents during the transactions happening in the entire supply chain. It helps in minimizing the costs involved in processing and transportation. Diary products require more sensitive handling than that other products
- Keeping it safe
The people involved at various steps of a supply chain from the transport agent to the driver to delivery boys mostly handle the products very roughly. Hence good packaging act as a shield that protects the dairy product package from leakage or loss
- Marketing & Communication
Packaging becomes necessary to communicate with the consumers with a strong brand image as Amul has in that cartoon. It allows the customers to connect and relate with what the product is, like mother dairy putting the cow on a tetra pack of cow ghee. Packaging makes the product sell itself on its own and good packaging is a sign of quality products
As per the laws and regulations, a set of information like MRP, manufacturing or expiry, meta details like the number of flavors added to a Butter or lactose and sugar quantities, etc.
Best Dairy Products Packaging options available in the market
Packaging for Dairy products with some rigid and solid nature
These are made of materials that are strong enough to be molded into a specific shape. So that they maintain that shape when filled with product and do not deform until they are given enough force to completely destroy or badly damage the entire structure. As an illustration, consider metal, glass, and plastic bottles
- Glass bottles
With any volumetric capacity that comply with IS 1392 – 1967. The most important reason behind glass bottle utility is their compatibility, hygienic and non-contaminated nature, and transparency. It offers no reaction between packaging and contents of products which ensures freshness and safety of products with consistent quality. These types of bottles to be used for dairy products are cleaned and sterilized then collected and transported to a processing facility or plant. This packing strategy necessitates a sizable storage area for both filled and empty bottles. Nowadays, companies hesitate to use these glass bottles for most of dairy products because of their size, weight, and cost.
- Plastic bottles
In contrast to glass ones, are lighter and breakage is less likely. But other aspects of milk packaging or soft drinks and lassi in glass bottles remain mostly the same.
With a high-tech infrastructure and latest industrial machinery, Manufacturing in tones consistently becomes easy. Global Parachem is regularly producing high-quality products for all types of business needs for packaging of dairy products in India.
Packaging for dairy products that are Semi-rigid
These type of dairy packaging products require very less dense or brittle materials. Formed into a specific shape so that, even when filled, stays unaffected without significant deformation. Cans, collapsible tubes, and Tetra pack cartons are a few examples.
Another popular type of packaging container from the FMCG industry which is more popular for liquid products. When it comes to dairy products, items like Ghee, butter, and Rasgullas from brands like Mother Diary have great utility in these cans. The process of manufacturing and making these cans is pretty much similar to glass bottles followed by other methods. After passing through the sterilizing tunnel, the cans move on to the filling chamber, where the prod is added. The can lids are sterilized, again by superheated steam, in a separate unit.
- Tetra Pack Cartons
These containers are frequently used in aseptic filling systems for cream, milk, fruit juices, soups, and other foods. The two types of filling systems include those where the carton is made from a continuous reel of material, such as paper board, aluminum, or polyethylene, inside the filler and those where the cartons are provided as preformed blanks that are folded flat and assembled into cartons inside the filler. These cans are very popular for the Dairy products like Chhach or lassi and brands like Amul, Mother Dairy consume a huge volume of tetra-pack cartons. With a huge manufacturing capacity, Global Parachem produces 1/6TH of Tetra packs used by many dairy product companies in India.
Flexible Packaging for dairy products
Although made of sufficiently flexible materials these packaging products try to fit to the shape of the goods they contain. These are molded to a specific shape when empty. Also these can easily be crushed or deformed unless supported by the stiffness of the product. For instance: flexible bags and pouches for dairy items like ice creams, curd, milk, etc.
- Flexible Packaging Pouches for FMCG products
These pouches and bags use Low-density film as a primary raw material to get into shape of a high-quality pack. The films in the flexible packaging pouches reduce pinhole issues making it a very popular choice in the FMCG industry. The pouches can be filled with a capacity of 100, 200, 500, or 1000 ml. As the pouches are not reused, the need to clean does not really exist and hence prevents energy loss. Another advantage of using flexible pouches is that they are hygienic, clean, and suitable for dairy and FMCG. Recycling for these pouches becomes easy and efficient process. Being a very economic and efficient product, it boosts the profit of any FMCG or Dairy brand.
The carbon coming from flexible pouches made from plastic harms the entire nature and its ecosystem. To solve the problem, Global Parachem uses sustainable technology to manufacture green packaging products and pouches and bags from that green packaging helps in keeping the environment, nature, and ecosystem free from any harm
Leave a comment